Management Team

Gideon Schlessinger
CEO of IG Design Group Americas, Inc.
Gideon Schlessinger grew up in Chicago and attended the University of Chicago for business school. He spent 20 years with GBC/ACCO Brands where he worked in every corner of that business, mostly in general management roles. Over the years he ran businesses in the three ring binder segment, school market, the mass market, and in film lamination. Gideon left ACCO to work in a privately owned company called RTC which specializes in building retail fixtures and merchandising products. After four years at RTC, he moved to Atlanta to take over as CEO of IG Design Group, Americas which acquired LANG in July of 2016. Since July, Gideon has been the acting CEO of both IG Design Group Americas and LANG. He has been happily married for 26 years and has three adult daughters. He is an avid fitness enthusiast.
Julie Smith
Chief Marketing Officer
Julie Smith has a broad career in consumer products in sales and marketing driving market share, revenue and profitability. She has worked with iconic brands such as Sharpie®, Paper Mate®, Kenneth Cole, TOMY, Mead®, Golden Books® and Rolodex® building and executing marketing campaigns both nationally and globally. What she enjoys most about working at The LANG Companies, Inc. is the incredible group of people who all take pride in creating beautiful high-quality products and the fast-paced entrepreneurial environment. Julie graduated from UW Milwaukee with a BA in Marketing and enjoys playing sports, traveling globally, learning about new cultures and spending time with her family.
Keith Strom
Sr. Vice President of Sales
Keith Strom joined The LANG Companies, Inc. in 2013 with a strong background in consumer product sales. He has worked with well-known brands such as Chicago Cutlery, Newell Rubbermaid and Fiskars. Keith values the positive spirit of the people here at The LANG Companies, Inc. and helping to achieve yearly strategic goals. He is a Marketing Graduate of Minnesota State University and in his free time enjoys attending UW football games, hockey, snowmobiling, landscaping, and spending time with his wife and children.